Vueling’s interactive ad aims to promote the different services Vueling offers. The insertion appears in the November, 2013 issue of DON, a native publication for iPad.
This interactive promotion gets to attract the reader due to its beautiful design and succeeds in entertaining the user so that he interacts with the ad and stays longer visualizing it.
Tablet Army develops this ad for the international airline with a huge interactive content so that the reader not only gets to know the different Vueling’s services but also enjoys as he interacts with the different elements on the page.
Technology & Design
The main goal of this proposal is to promote how the flexible timing and comfortable services Vueling has are perfectly adapted to the lifestyle of business men and other high class profiles.
The ad, by tapping on the different elements, allows the user to see inside that airplane and get to know, in a entertaining way, the different Vueling’s offers and services.