Forbes
Forbes Spain is the lead magazine for business all around the world. Forbes, with more than 90 years of history, is a pioneering publication within the business community, that is capable of telling stories for brave men and women.
Tablet Army develops the Forbes‘ app and its adaptation to iPad and Kindle Fire, including the design, dynamism and expressive tools that only a tablet can provide. The different textual, graphic and photographic elements come alive through interactive and surprising contents and animations that allow the reader user not only to read the publication, but to touch it, feel it and experience it as well.
Forbes magazine Spain has been the only Spanish magazine available for Kindle Fire devices (7, 7HD y 7.8).
Client
Forbes – Spainmedia Magazines
Forbes Spain belongs to the publisher Spainmedia Magazines. Tablet army develops the adaptation and design for the iPad and Kindle Fire versions of such publication.
Technology & Design
The iPad and Kindle Fire application for the magazine Forbes Spain aims to fully respect the essence and defining features of its paper version and, at the same time, seeks for an evolution of the publication by means of applying the huge amount of possibilities in terms of content and design generated within a digital environment.
By doing so, it is possible to come up with a publication the users may not only read and visualize, but also get surprised by it and interact with it, reaching a consumption experience deeper and much more satisfying.
Tablet Army develops this app by using the editorial solution Adobe DPS (Digital Publishing Suite). The adaptation to iPad starts with Indesign CS6 documents, to which the different interactions and animations are added to. Once the digital publication is finished, it is distributed via both App Store and Amazon-Kindle Fire.
